The development of corporate social responsibility activity for the future in Map Ta Phut Industrial Estate, Rayong province, Thailand


  • Nathawut Wongsasathian
  • Banpot Wiroonratch


Strategic social responsibility, CS, Map Ta Phut, Rayong province


ABSTRACT            This study was aimed to examine the relation between types and level of social responsibility of Map Ta Phut Industrial Estate, Rayong Province, Thailand. The samples  derived from purposive sampling consisted of 54 businesses, which were also the number of the population for this study. The four sets of data collecting tools for this study were responded and returned by 196 from 216 sets. The questionnaire was focused on general information, types of social responsibility activities, and level of corporate social responsibility. SPSS for Windows was used for data analysis, and canonical correlation was used for analyzing the relation between types of activity and level of corporate social responsibility.            The findings showed that most of the business bodies in Map Ta Phut Industrial Estate were Limited Companies in large-scale industry. The majorities of the business bodies were plastic and synthetic rubber producers. The duration of business operation was from 15 years but not longer than 20 years. Both fresh water and sea water were the environmental resources directly affected by the production process of these businesses.           The result of activity analysis showed moderate or high social responsibility in all aspects. The maximum correlation among the eight variables was 0.854, with social responsibility and communities were affected. Stakeholder management activity for company value creation was affected by the independent variable. This resulted in problematic situations with the community demanding social responsibility.